University of Southern California

USC Global Conference

Global Challenges for Humanity
Seoul, Korea
May 23-25, 2013

Junekyu Park

Junekyu ParkJunekyu Park is the senior executive vice president of Havas Worldwide Korea.  He joined Havas Worldwide Korea (formerly known as Euro RSCG Korea) in February 2012. Prior to his appointment at Havas, he held posts with Draft FCB Tokyo, Euro RSCG Tokyo and Grey Worldwide. Park has 20 years of experience in the communication industry and has worked in Hong Kong, Japan and South Korea. His specialties include integrated communication solutions (from mass media advertising to SNS touch points) for Fortune 500 brands that include Procter & Gamble, Dell, Intel, Merck, Google, Reckitt Benckiser, Korea Telecom, Volkswagen, Chanel, Air France and Audi.

Junekyu Park is currently taking courses at the Yonsei Graduate University in Seoul and has a particular interest in digital media, consumer behavior in modern communication technologies, and neuromarketing.

Confirmed Panelists